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WUWM and Bob Reitman to partner with 12th House in Twilight

Erin Bagatta
/
WUWM

WUWM 89.7 is proud to announce 12th House in Twilight, an album launch party and immersive celebration of the life and legacy of Milwaukee radio legend Bob Reitman.

The event will take place at The Pabst Theater on Monday, October 12, 2026, bringing together local performers and artists to honor Reitman’s lasting impact on Milwaukee’s music and radio community.

Inspired by the twelve houses of the astrological wheel, the evening will take audiences on a journey through 12 unique themes, with local performers bringing each house to life in their own way.

Tickets are on sale and can be purchased through the Pabst Theater.

1st House: Identity & Beginnings

The first house, also called your Ascendant or Rising Sign, is associated with your public image. This is how the world sees you. It’s how you present yourself, from your style to your mannerisms.

2nd House: Material World & Value

The second house is all about your money, resources, and values. It can show how you make money, save it, or spend it. If you have self-worth issues, that shows up here, too.

3rd House: Communication

The third house represents your thinking, learning, and speech. It’s also associated with early education, siblings, short trips, and neighbors.

4th House: Roots & Family

The fourth house shows your early upbringing, family, and home. This is your foundation or root. The type of home you like and your mother issues are reflected here.

5th House: Creativity & Joy

The fifth house rules everything you create, from the art you make to the books you write to your children. It’s the house of self-expression and romance. True love, parenting, sports, leisure, fame, speculation, the stock market, and gambling are fifth-house issues.

6th House: Routine

The sixth house might reveal the kind of work you do and how you do it. It’s also your health zone, so clues about your well-being and regimes fall here. Small pets are a sixth house thing, too.

7 House: Partnership

The seventh house is associated with all your partnerships, from business to marriage and everything in between, including enemies. Legal issues and public relations are also in the seventh house’s domain.

8th House: Transformation

Also called the house of transformation, the eighth is focused on all the things we share: loans, legacies, alimony, inheritances, and sex. It’s also associated with death.

9th House: Philosophy & Expansion

The ninth house indicates how you broaden your horizons. Do you like to travel? Invest in higher education? Spend time meditating in ashrams? That shows up here. The ninth house is connected to spirituality, philosophy, and publishing.

10th House: Legacy

The tenth house is concerned with career and status. This shows how high you can go—or fall. It’s the house of fame, recognition, and publicity.

11th House: Friendship

You can find clues about your friends and groups in this sector. Do you roll deep with a posse or prefer to be a lone wolf? The eleventh house will also highlight your goals and how they happen, including those who help you along the way.

12th House: Subconscious & Cycles

The twelfth house represents your subconscious, introspection, and privacy. It’s also associated with secrets, prisons, and hospitals. The term ‘self-undoing’ refers to how we may unknowingly undermine ourselves or our goals. It’s the place where your subconscious works things out, as well as where you tend to hide. Your hidden enemies can be found here, too.

More about the artist behind the new album, 12th House

Anna is WUWM's communications manager.
Rob is All Things Considered host and digital producer.
Cherita Booker is WUWM's digital communications LTE.