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Serving Milwaukee since 1964.

WUWM 89.7 FM - Milwaukee's NPR is committed to bringing the listeners of southeastern Wisconsin in-depth news, thoughtful conversations and smart entertainment.

Member-supported WUWM is licensed to the University of Wisconsin Board of Regents and is operated by the University of Wisconsin-Milwaukee College of Letters and Science.

WUWM 89.7 FM broadcasts locally-produced news and music, as well as national and international programming from NPR, APM and BBC.

WUWM’s award-winning WUWM News journalists and Lake Effect producers create captivating reports that focus on local and regional issues featuring the people and cultural events that shape our community.

WUWM has a code of ethics that all staff members follow. Our journalists and fundraising professionals also abide by additional practices, ensuring high standards of honesty, integrity and impartiality.

Curious Campus and UWM Chancellor's Report feature the people and discoveries at UW-Milwaukee.

It's Alright, Ma, It's Only Music presents hand-selected music from songwriters and bands that reach across generations.

Beloved Milwaukee radio personality Bob Reitman announces retirement from WUWM
Bob Reitman, host of WUWM’s weekly music program “It’s Alright, Ma, It’s Only Music,” will retire on Friday, April 19. He started his radio career at WUWM in 1966, and relaunched "It's Alright, Ma" in 2007.
Help shape WUWM's coverage of the Republican National Convention
What questions do you have about the 2024 RNC in Milwaukee?
WUWM wins awards for 2023 coverage
WUWM - Milwaukee's NPR has been recognized for its journalism in 2023 by the Midwest Broadcast Journalists Association.

Diversity, equity and inclusion

At WUWM, we believe embedding diversity, equity and inclusion practices in our workplace, the stories we tell and the ways we engage with our community is critical in working towards dismantling structures of racism and removing inequities and biases not just within our organization, but the broader community we serve.

Learn about the work we are doing at the station and in Milwaukee.


The majority of WUWM's funding comes from listener donations, foundations and business sponsorships.

WUWM's funds are managed and invested by the UWM Foundation, a 501 (c) 3 charitable organization. Our federal tax ID is 23-7337744.

WUWM Fiscal Year 2021

Donate to WUWM
• Access our financial statements

Where to find WUWM content

Listen live

• Tune to 89.7 FM within our coverage area
• Stream at WUWM.com
• Download the WUWM app
• Tell your smart speaker to “Play WUWM”

Read and/or listen to WUWM stories and interviews

• Online at WUWM.com
• Find WUWM podcasts on NPR One, Apple Podcasts or wherever you listen
• Via the WUWM app
• Sign up for WUWM's email newsletter
• Stay in touch on Facebook, Instagram, Twitter and LinkedIn
WUWM staff

Meet the people behind WUWM

• The WUWM staff and Market Enginuity underwriting team are about 30 people strong
• WUWM's advisory board provides guidance to the station

Join the WUWM team

WUWM offers an exciting and creative work environment. We look for dedicated people who are ready for a challenge.

When we have positions open, we post details and ways to apply on our careers page.

WUWM also offers a yearlong Eric Von Broadcast Fellowship for recent college graduates.

Ways to contact WUWM

Have a question, comment or story idea? WUWM's main phone number is 414-227-3355 and our email address is wuwm@uwm.edu. Additional ways to reach us can be found on our contact us page.

WUWM 89.7 FM - Milwaukee's NPR is located at 111 E. Wisconsin Ave., Suite 700, Milwaukee, Wisconsin, 53202.